firefly

set the reward label

the reward label is what the customer sees on their card when they're one punch away. it's tiny copy but it does a lot of the heavy lifting on whether they come back.

3 steps~2 min
  1. 1

    open program settings

    the gear icon next to the program switcher.

  2. 2

    rewrite the reward label in customer-language

    "free reward" is bland. "free latte," "free wash," "free 30-minute class" is concrete. specific reads like a real promise.

  3. 3

    save

    the label updates on every member's card immediately. you can change it as your menu changes — winter blend, summer sale — without resetting punches.

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