whitetail

where the gift-card money lands

when a buyer pays for a card through whitetail's stripe flow, the money hits your stripe balance the same as any pawpaw invoice. there's no escrow.

3 steps~2 min
  1. 1

    the buyer pays at issue time

    stripe charges the card and the funds settle into your connected stripe account on stripe's normal payout schedule (usually 2 business days).

  2. 2

    the recipient redeems later

    no money moves at redemption — the card balance just decrements. the cash already arrived when the buyer paid.

  3. 3

    outstanding balances are a real liability

    until a card is fully redeemed, you've collected money for goods/service you haven't delivered yet. mention this to your accountant — it shows on books as a deferred-revenue liability.

    tip

    a $500 outstanding balance isn't the same as $500 of profit. plan inventory and labor as if those redemptions are coming, even though they don't drop new cash on you when they hit.

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