alligator uses a three-state ladder so the calendar shows what's still being thought about, what's drafted and queued, and what actually shipped.
the editor slides in. you'll see the date, channel label, brief, and status.
idea = still thinking. ready = drafted and queued in the publisher. done = published. each status has its own color on the calendar.
the card's color changes immediately so you can see at a glance where everything sits across the month.
we respond to every message within 24 hours.
alligator is the planning room — you map out what posts and emails go out which week before you ever open the publisher. start with the month view.
the month view is best for planning the shape of the month. the agenda view is best when you sit down on a monday and want to see what's on deck this week.
ideas have a way of arriving when you're busy. drop them into a future date in alligator so you don't lose them — flesh out the brief when you have time.